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Making Impact Accessible 

Affordability Scoring for Emerging Markets


EasyGop empowers businesses in education, healthcare, and retail to reach underserved communities in emerging markets. We do this by providing sophisticated Affordability Scoring. This unique service assesses the true paying capability of households, going beyond traditional credit checks.


How We Do It:

  • Tech-powered: We leverage cutting-edge technology and data analysis to create nuanced scores that capture the financial realities of these often-overlooked markets.

  • Fintech & Banking Expertise: We combine our deep understanding of financial technology with traditional banking best practices, ensuring accuracy and reliability.

  • Sector-Specific Focus: We specialize in Education, Healthcare, and Retail, tailoring our scoring for the specific needs and challenges of each.

The Benefits:

  • Expand your reach: Access new customer segments, increase market penetration, and drive inclusive growth.

  • Make informed decisions: Underwrite with confidence, knowing you have a comprehensive picture of your customers' financial capacity.

  • Simplified customer journey: Our mobile-friendly platform require no downloads and seamless customer onboarding journey, from patients to parents.


Bridging the Gap between Aspiration and Affordability


Ready-to-launch Platform

No App download required
100% Digital onboarding 
"Partnership with EasyGop is truly insightful and helpful to us as we wish to delegate the right resources to help the right patient group in needs."

Commercial Head

Global US Pharmaceutical Company

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